Focus Media CEO Josh Sommers told the Orange County Chamber of Commerce Marketing Seminar attendees to put any lingering Great Recession bunker mentality behind them, and go forth and pursue new business.
In a presentation at the Hilton Garden Inn Hotel in Newburgh NY, Sommers gave numerous examples of how carefully targeted and well developed creative messages will produce results. The question and answer session that followed covered a wide range of advertising and public relations issues faced by many locally owned small and mid- sized businesses in the Hudson Valley region.
