GOSHEN, N.Y. (Oct. 2, 2012) – Calling all nonprofit organizations! If you are interested in learning more about cutting-edge marketing and how to raise more money, come to the 2012 Hudson Valley Marketing Conference for Nonprofits.
Focus Media, Inc., a full-service advertising and public relations firm serving the Hudson Valley, is presenting the event, which is planned for 9 a.m. to 3 p.m., Thursday, Nov. 15, at Anthony’s Pier 9 in New Windsor. The day is free and includes marketing ideas specifically for nonprofits, such as developing and implementing strategies on a small budget, leveraging leads and fundraising. Meals and networking are included.
“At Focus Media, we believe nonprofit organizations play a vital role in enhancing our quality of life and fostering an environment for successful investment and job creation in the Hudson Valley,” said Josh Sommers, President and CEO of Focus Media. “This is part of our commitment to the community. Just as so many others in our community that contribute financially to nonprofits, what better way for us to give more than to provide a piece of our intellectual capital.”
Sommers said there will be no gimmicks, strings or sales pitches. “Our only agenda is to provide local nonprofits with new ways to increase awareness and relevancy, and leverage the powerful tools and strategies available in today’s marketing environment.”
The keynote address will be delivered by Mike Oates, president and CEO of Hudson Valley Economic Development Corp., who will discuss “Multiple Platforms, Social Media Drive Success.” Oates will share many marketing strategies, including how he built over 4,000 “Likes” on Facebook for his organization.
Dr. John D’Ambrosio, president and CEO of the Orange County Chamber of Commerce, will lead an open discussion on ways nonprofit CEOs can increase their level of board engagement.
Focus Media will provide its expertise in a series of seminars. Bill Madden, executive vice president and chief operating officer, will discuss “Fundraising: Building Relevancy for Success”; Tony Morino, vice president of client services, will host a nonprofit panel on the topic “Marketing Nonprofits with Limited Resources”; and David Dirks, vice president of strategy, will discuss “Fundraising: Maximizing Your Leads.”
To attend, RSVP by Friday, Nov. 9 to fmadmin@advertisingandpr.com or 845-294-3342, x301.
About Focus Media
Focus Media, Inc. is an award-winning, full-service public relations and marketing firm specializing in market research, branding, design, collateral development, TV and radio production, media planning and placement. Since founding the company in 2002, President and CEO Josh Sommers has assembled a highly talented team of marketing experts, public relations strategists and acclaimed graphic designers that have made Focus Media a preeminent advertising agency known for its creativity, innovation and cutting-edge marketing strategies. For more information, visit www.advertisingandpr.com.
