GOSHEN, N.Y. (December 1, 2020) – Focus Media, a strategic full-service marketing, public relations and advertising agency based in New York’s Hudson Valley, has been chosen as the advertising and public relations agency of record by The Randy Resnick Companies. Focus Media will partner with well-known entrepreneur Randy Resnick, who is instrumental in the operation of nine companies serving the Hudson Valley and Catskills.
Randy Resnick’s holdings include the popular Bernie’s Holiday Restaurant/BHR; BHR Caterers; Crust Italian Eatery; Liberty Market, a full-service grocery; Resnick Energy, a fuel-oil supplier; Penguin Energy, which provides heating oil; Rez-Bear Propane; Black Bear Fuel, which provides fuel oil, heating and air conditioning services; and Rezwear Corp., which produces facial masks to protect against COVID-19.
Randy Resnick, for decades a visible, high-energy mainstay of Sullivan County’s business scene, is a Sullivan native who graduated from Fallsburg Central High School before studying culinary arts at Johnson & Wales University in Rhode Island. Known today for his savvy, plain-talk approach and ability to multitask, Resnick grew up in the restaurant and supermarket-equipment business. After college, he returned to Sullivan County to work in his family’s business, but then chose to travel to broaden his horizons. He had experiences in Aspen, Colorado, and worked in the movie business during his time in Huntington Beach, California, before Sullivan County and family lured him home to the Catskills.
Resnick’s business philosophy has centered on the importance of cultivating and maintaining community relationships, just one reason he was named the Sullivan County Chamber of Commerce Businessman of the Year in 2019 and currently serves as Chairman of the Sullivan County Partnership for Economic Development.
Focus Media will provide The Randy Resnick Companies with a full array of services, including advertising, marketing, marketing strategies, public relations and creative, according to President and CEO Josh Sommers.
“Randy Resnick is a business legend in Sullivan County, and his numerous successful companies are integral to Sullivan County’s quality of life,” Sommers said. “We look forward to forging ahead in a partnership that will fuel additional success and benefit the communities they serve.”
Resnick said, “Focus Media’s size, scope and talented team will help our companies build more market share and grow revenue. It’s great to have a marketing agency with this experience and reputation right in our community.”
An established company with global clients and influence, Focus Media represents companies and brands at the top echelons of healthcare, manufacturing, tourism and economic development, among other industries. By adding The Randy Resnick Companies, Focus Media continues to expand its client roster, which includes Garnet Health, Healey Brothers, the Hudson Valley Economic Development Corporation and Orange County (N.Y.) Tourism, among many others.
