Since 2008, Focus Media has served as Agency of Record for Catskill Regional Medical Center. Our firm handles media planning and buying, message development, print and broadcast creative, and direct mail, in addition to recommending and implementing portions of the hospital’s public relations strategy. After strong management was placed in charge at Catskill Regional Medical Center, Focus Media assisted with rebranding and repositioning the hospital as a growing and thriving health care facility capable of providing superior care to the Sullivan County community.