Strategic full-service marketing, public relations and advertising
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Marketers take note: CEOs think you are not credible. Nearly three-quarters of CEOs believe marketing professionals lack business credibility because they are focusing more...
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The region's business community lost a giant this week. On a personal level, I lost a mentor, friend and someone who believed in my...
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Brand building is a process. Just ask LeBron James. You can bet LeBron's marketing team has been working long hours this week, after his...
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As recently as 10 years ago, major Manhattan public relations agencies considered media training to be a small segment of their businesses. But the...
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June 7, 2011 - Harris, N.Y. – The Catskill Regional Medical Center (CRMC) Marketing and Public Relations Department recently received four prominent national marketing...
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Attention all vice presidents and directors of marketing: Making smart or poor decisions with strategy and deployment rests with you. When things go well,...
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New Windsor, N.Y. (June 1, 2011) – The Hudson Valley Economic Development Corp. was presented with eight marketing awards from the New York State...
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[caption id="attachment_1353" align="alignleft" width="116" caption="Travel Guide cover"][/caption] Goshen, N.Y. (June 1, 2011) – Focus Media, the Hudson Valley’s largest marketing and public relations firm,...
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We just got a subtle reminder that the world of social media, and particularly LinkedIn, needs to be a part of the way we...
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David Dirks to bring new marketing services to clients (May 24, 2011) – Focus Media, Inc. announced today the appointment of David Dirks as...
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Perhaps you think you are doing all the right "stuff" with your marketing. You may deploy direct mail, broadcast radio and TV, public relations,...
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[caption id="attachment_1291" align="alignleft" width="150" caption="Josh Sommers"][/caption] Full-service firm is the only N.Y. agency outside New York City to make PR Week’s Top 200 Goshen,...
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You're newsworthy. Yes, it may be a rare occasion that your company merits being the leading article in a newspaper's business section. But you...
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You would think America's first African-American president would have enormous legitimacy. His election was monumental for the world. And whether you are a fan...
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Focus Media executive’s session is ‘Using Social Media – Which is best for you?’ Goshen, N.Y. (May 5, 2011) – Josh Sommers, President and...
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Goshen, N.Y. (May 4, 2011) – The law firm of Jacobowitz & Gubits, LLP has named Focus Media, Inc., as its advertising, marketing and...
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Goshen, N.Y. (April 29, 2011) – The four-star Crowne Plaza Hotel and Conference Center in Suffern has named Focus Media, Inc., as its advertising,...
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Building a business, and the marketing needed to do it, are all about multiple touch points. Yes, you should be promoting your products and...
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