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In tough times, and even in good, finding new customers is an ongoing challenge. When positioning your company or product to be top-of-mind in...
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Often, my office phone rings and on the other end of the line is a person who tells me they need branding for their...
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Key Roles Expanded Amid Rapid Growth (Goshen, NY) September 26, 2011— As Focus Media, Inc. continues to grow and strengthen its core team, Christina...
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To build an effective marketing program, you need to attain critical mass of positive impressions. Great marketing is about using multiple touch points to...
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Goshen, N.Y. (September 20, 2011) – The Black Bear Film Festival has named Focus Media, Inc., as its public relations agency for the 12th...
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I recently got an e-blast from a men's clothier offering me expert advice to help me in my career as a businessman. The headline...
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(Goshen, NY) September 12, 2011— Focus Media, Inc. is pleased to announce the addition of Kristina Perri to their team, as Assistant to the...
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Winners of the Orange County Chamber of Commerce's annual awards have been announced. The awards will be presented at the Chamber's Annual Meeting and...
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Are you where you need to be to be seen by your customers and potential customers? More specifically, is your website mobile-ready so your...
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During the past few weeks, my team and I have had the privilege of working with leaders of the local business community, donating our...
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Goshen, N.Y. (August 18, 2011) – Focus Media, Inc. a full-service Hudson Valley-based public relations and advertising agency, continues to grow at an unprecedented...
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Is your front door attracting and retaining customers? Your website is your business' front door. It's where people find you or check you out...
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[caption id="attachment_1660" align="alignleft" width="210" caption="From L to R: Marketing and Public Relations Specialist, Amy Cruz; Marketing and Public Relations Office Coordinator, Lisa Murray; Marketing...
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Perception is a funny thing. It can be a little fickle, too. Is it relevant to the 2012 presidential race? Recent fighting by our...
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If a tree falls in a forest, does anyone hear? They will if the tree has a good marketing plan — and a budget...
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Editors receive hundreds of public relations pitches a week. Hundreds. When you do the math, the picture becomes clear. An editor who works 40...
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Public hearings. Petitions. Protests. Politics. They're all part of controversial land-use projects. Oftentimes, developers trying to get a project proposal through municipal approvals don't...
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Like many of us in business, reporters and editors for the print and broadcast media have little time. In fact, give them their due...
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