Define your project before opponents do
March 18, 2015 at 2:29 pm | Focus NewsIf you’re involved with the local business community, or even just a spectator who keeps up with regional news, you know it’s not always...
Read More »If you’re involved with the local business community, or even just a spectator who keeps up with regional news, you know it’s not always...
Read More »GOSHEN, N.Y. (March 16, 2015) – Nancy Kriz of Chester has joined Focus Media, Inc. – the Hudson Valley’s largest and award-winning, full-service public...
Read More »GOSHEN, N.Y. (March 5, 2015) – J.P. McGuirk of Newburgh has been recently named Vice President at Focus Media, an award-winning and full-service public...
Read More »While it is important to feed your sales pipeline, companies that lack marketing discipline often chase their tails just focusing on new leads, and...
Read More »CHAMBER NEWS - FEBRUARY 2015 - Read it here also. Many companies slashed their advertising and public relations budgets when the economy tanked in...
Read More »GOSHEN, N.Y. (Feb. 20, 2015) – Focus Media has announced that Michael Bieger of Monroe, N.Y., has recently been promoted to director of public...
Read More »An important aspect of a company's marketing plan and budget is leveraging networking opportunities. Ask any politician or successful entrepreneur, and they'll tell you...
Read More »When I was a baby radio DJ spinning records on station K104 while still in high school in the 1990s, I aspired to one...
Read More »We all have done things we regret. But put an inappropriate remark, photo or video on social media, like Facebook, Instagram and YouTube, and...
Read More »New Year’s resolutions are often inspired by our personal challenges, like quitting smoking or losing weight. Sometimes we are successful (I used to be...
Read More »If you've been watching local cable TV lately, you may have noticed a condition that's plaguing advertisers across the region: Bad Commercialitis. Ok, so...
Read More »There’s nothing worse than a leader who runs a company or marketing department by committee. I’m all about input, feedback and advice. But when...
Read More »While many of us cringe during political season, especially when we hear those attack radio ads or see our mailboxes filled with candidate mailings,...
Read More »OK, I’m going to admit it, even though this public confession will likely be used against me. I’m a marketing/PR person who sometimes goes...
Read More »Businesses often have difficulty determining the best groups with which to spend their marketing time and money. Whether your company is selling business-to-business or...
Read More »GOSHEN, N.Y. (August 4, 2014) – Focus Media, Inc. has promoted Lisa Kelly to Vice President of Client Services. In her new role, she...
Read More »GOSHEN, N.Y. (April 18, 2014) — Focus Media is proud to announce Business Development Director Bonnie Wright will be master of ceremonies for the...
Read More »GOSHEN, N.Y. (April 1, 2014) — Focus Media has hired Marla Parisio as an associate account executive. Parisio earned her bachelor’s degree in communications,...
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