Focus Media

Strategic full-service marketing, public relations and advertising

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Focus Media is a full service advertising, public relations, marketing company based in the Hudson Valley of New York State.

Focus Media’s Jason Upchurch, a New York State Blues Hall of Famer, to Perform at Annual FDNY 343 Ride

GOSHEN, N.Y. (August 15, 2017) – Jason Upchurch, a director at Focus Media, Inc., will be performing at the 7th Annual FDNY 343 Ride this month with his New York Hall of Fame bandmates in the Dan Brother Band. The FDNY 343 Ride is a two-day memorial bike ride organized by members of Engine 50, … Continue reading “Focus Media’s Jason Upchurch, a New York State Blues Hall of Famer, to Perform at Annual FDNY 343 Ride”

Verticon’s role as general contractor ensures success in construction of new Warwick Transit Station

MONROE, N.Y. (Aug. 15, 2017) – Verticon Ltd., the Monroe-based, full-service construction company, played a significant role as general contractor in the creation of the newly opened $2.7 million Warwick Transit Station in the Town of Warwick. “We are so honored and proud to have led the effort to build this beautiful building, which houses … Continue reading “Verticon’s role as general contractor ensures success in construction of new Warwick Transit Station”

Mount Vernon City School District’s S&P upgrade to “A+” ranking to save approximately $3.2 million in total debt service in the district’s 15-year construction bond and short-term debt sales

MOUNT VERNON, N.Y. (Aug. 14, 2017) —– Taxpayers in the Mount Vernon City School District will see the benefits of the district’s recent Standard & Poor’s historic rating upgrade from “A” to “A+,” which will save the district millions of dollars in interest payments over the next 15 years.. S&P Global Ratings’ upgraded rating has … Continue reading “Mount Vernon City School District’s S&P upgrade to “A+” ranking to save approximately $3.2 million in total debt service in the district’s 15-year construction bond and short-term debt sales”

Mount Vernon City School District’s Performing and Visual Arts Magnet School “Summer Showcase” is Aug. 17

Show is a celebration of talent shaping Mount Vernon MOUNT VERNON, N.Y. (Aug. 14, 2017) — The Mount Vernon City School District’s Performing and Visual Arts Magnet School (PVAM) will present its Summer Showcase on Thursday, Aug. 17 beginning at 6 p.m. in the Mount Vernon High School auditorium. The showcase’s theme is a celebration … Continue reading “Mount Vernon City School District’s Performing and Visual Arts Magnet School “Summer Showcase” is Aug. 17”

New Rochelle Schools Name Interim Assistant Superintendent for Student Support Services Among Other Key Appointments

NEW ROCHELLE, N.Y. (August 9, 2017) – Amy Goodman, the Superintendent of the Greenburgh-Graham Union Free School District and an administrator with vast experience in special education and student services, was named interim Assistant Superintendent for Student Support Services for the City School District of New Rochelle on Tuesday evening. Goodman was one of several … Continue reading “New Rochelle Schools Name Interim Assistant Superintendent for Student Support Services Among Other Key Appointments”

Resorts World Catskills hosts Dealer School Information Session in Sullivan County for Casino Resort

Two other information sessions will be held in Orange and Sullivan counties ROCK HILL, N.Y., (August 9, 2017) – Resorts World Catskills hosted a dealer school information session August 7 for people interested in becoming table game dealers at the Resorts World casino. More than 250 people attended the event held at Ramada at the … Continue reading “Resorts World Catskills hosts Dealer School Information Session in Sullivan County for Casino Resort”

Mount Vernon School District Superintendent Dr. Kenneth R. Hamilton to be a guest reader at Mount Vernon Public Library’s Summer Buddies Reading Program on Aug. 10

MOUNT VERNON, N.Y. (Aug. 8, 2017) —- Mount Vernon City School District Superintendent Dr. Kenneth R. Hamilton will be a guest reader at the Mount Vernon Public Library’s Summer Buddies Reading Program on Thursday, Aug. 10. Dr. Hamilton is one of many community and business leaders who will stop by to read to young library … Continue reading “Mount Vernon School District Superintendent Dr. Kenneth R. Hamilton to be a guest reader at Mount Vernon Public Library’s Summer Buddies Reading Program on Aug. 10”

WEDC Announces Upcoming Entrepreneurship Programs

Free programs provide aspiring entrepreneurs with resources, skills to run a business Poughkeepsie, N.Y. (August 8, 2017) – The Women’s Enterprise Development Center (WEDC), an organization dedicated to empowering entrepreneurs to build successful businesses through high-quality programs, advisory services and access to capital, announced its upcoming Path to Entrepreneurship programs and its 60+ Hour Entrepreneurial … Continue reading “WEDC Announces Upcoming Entrepreneurship Programs”

Healey Lincoln Launches the “Behind the Wheel” Influencer Marketing Campaign

Healey Lincoln’s influencer marketing efforts are a fresh approach in the automotive industry Goshen, NY — August 2, 2017 — Healey Lincoln in Goshen, New York, is expanding the way it markets its product line by using influencer marketing opportunities to raise awareness of its brand. The Hudson Valley’s largest automotive dealer hopes the innovative … Continue reading “Healey Lincoln Launches the “Behind the Wheel” Influencer Marketing Campaign”

Why a Car Dealership Gave Away Nearly a Half-Dozen Vehicles

A new influencer campaign from a New York Lincoln dealership hopes to tap into alternative marketing strategies. GOSHEN, NEW YORK Healey Lincoln, a car dealership in Goshen, New York, has revved up the test-drive concept to a new level. Owned by Healey Brothers, the company has deployed an influencer-marketing campaign called “Behind the Wheel” that … Continue reading “Why a Car Dealership Gave Away Nearly a Half-Dozen Vehicles”

Healey Lincoln launches the “Behind the Wheel” influencer marketing campaign

Healey Lincoln’s influencer marketing efforts are a fresh approach in the automotive industry. GOSHEN, N.Y. (Aug. 2, 2017) — Healey Lincoln in Goshen is expanding the way it markets its product line by using influencer marketing opportunities to raise awareness of its brand. The Hudson Valley’s largest automotive dealer hopes the innovative strategies will create … Continue reading “Healey Lincoln launches the “Behind the Wheel” influencer marketing campaign”

Alan Zuckerman assumes additional title of chief executive officer of Verticon Ltd.

MONROE, N.Y. (Aug. 2, 2017) — Alan Zuckerman, the co-president of Verticon Ltd., has assumed the additional title of chief executive officer for the respected full-service construction company based in Monroe, N.Y. Zuckerman takes on the additional title after the retirement of his brother Irving Zuckerman. The Zuckerman brothers founded Verticon in 1993 and, together, … Continue reading “Alan Zuckerman assumes additional title of chief executive officer of Verticon Ltd.”

RESORTS WORLD CATSKILLS TO OPEN THREE REGIONAL CASINO DEALER SCHOOLS

Information sessions will be held in Sullivan, Ulster and Orange counties to provide details and opportunities to register for classes MONTICELLO, N.Y., (August 2, 2017) – Resorts World Catskills will operate three casino dealer schools, one in each of Sullivan, Orange and Ulster counties, in the coming weeks. The dealer schools will be used to … Continue reading “RESORTS WORLD CATSKILLS TO OPEN THREE REGIONAL CASINO DEALER SCHOOLS”

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